World Class is a global bartender training and education program. Its purpose is to heighten the craft of bartending while emphasizing the importance of delivering an exceptional customer experience. The World Class competition takes place annually in countries around the world.

I created social media assets following an existing visual identity created by Treasure Neal promoting the World Class Future Proof event tour. Posts included an event tour animated reel and static local announcements. The tour announcement was used on the World Class USA Instagram account and local announcements were shared by field team members on their social platforms.

Additionally, I adapted the announcement post for newsletter banners.